Head of Growth
| Ref: | MON12599 |
| Salary: | Competitive |
| Department: | Website |
| Location: | Notting Hill, London (W11) |
| Position type: | Permanent |
| Hours / Duration: | 37.5 hours per week |
Monsoon & Accessorize are more than brands, they’re a feeling!
From Monsoon’s free-spirited, bohemian British aesthetic to Accessorize’s playful, expressive style, we create pieces that tell stories and celebrate individuality. Together, we sit at the intersection of craftsmanship, colour, and culture.
As we evolve into a truly modern, digital-first retail force, we’re looking for a Head of Growth who can honour our heritage while accelerating our future — across both brands.
This is not a “keep the lights on” growth role.
This is the engine room.
We’re looking for a commercially-minded, data-obsessed, fast-moving Head of Growth to own and scale our digital acquisition ecosystem across Monsoon & Accessorize. You’ll lead strategy and execution across all key performance channels while constantly pushing for meaningful, measurable growth.
You’ll sit at the intersection of performance marketing, analytics, and brand, balancing two distinct brand voices while building a unified, high-performing growth engine.
What You’ll Own
Performance Marketing Leadership (Across Both Brands)
- Full ownership of paid channels: PPC, Google Shopping, Paid Social (Meta, TikTok), Affiliates and emerging platforms
- Develop and execute best-in-class media strategies tailored to both Monsoon & Accessorize, respecting their distinct identities while driving efficiency at scale
- Balance short-term revenue with long-term customer growth and efficiency
SEO, GEO & Organic Growth
- Define and deliver a modern organic growth strategy across SEO + GEO (Generative Engine Optimisation) for both brands
- Ensure strong visibility not just in search engines, but across AI-driven discovery (ChatGPT, Google SGE, etc.)
- Partner with content and brand teams to scale high-quality, culturally relevant storytelling that performs for each brand’s audience
Data, Analytics & Insight
- Build a culture of decisions backed by data, not opinions
- Own attribution frameworks, incrementality testing, and channel performance measurement across both brands
- Translate complex data into clear, compelling narratives that drive action
- Lead forecasting, scenario planning, and smart budget allocation across portfolios
Experimentation That Drives Change (Not Just Learning)
- Create a high-velocity testing environment focused on impact—not perfection
- We don’t optimise for “winning tests” in isolation. We prioritise experiments that deliver meaningful, business-wide impact—not marginal gains that look good in a dashboard but don’t move the needle
- Balance depth vs speed: know when to go deep, and when to move fast
- Prioritise initiatives that unlock real, scalable growth, avoiding siloed wins that don’t translate into meaningful business change
- Embed a “test, ship, scale” mindset across both brands
Media Planning Excellence
- Develop integrated, insight-led media plans across seasons, campaigns, and key trading moments
- Balance investment between Monsoon & Accessorize, optimising for both brand and group performance
- Align channel mix with brand storytelling, customer behaviour, and ROI targets
Leadership & Collaboration
- Build, mentor, and inspire a high-performing, pacey growth team
- Set a high bar for output, accountability, and clarity
- Work cross-functionally with Brand, Creative, Merchandising, and Tech across both brands
- Communicate with confidence and simplicity—from specialists to exec level
Who You Are
- Fast and decisive – you move quickly, prioritise ruthlessly, and focus on what drives growth
- A builder, not just a manager – you’re hands-on and lead from the front
- Deeply analytical – you live in the numbers, but speak in insights
- Commercially sharp – you understand margin, CAC, LTV, and how to scale profitably across multiple brands
- Media-first thinker – experienced in planning and deploying significant budgets
- Multi-channel expert – SEO, GEO, PPC, Paid Social, Affiliates are second nature
- Impact-driven tester – you don’t test for testing’s sake—you test to win
- A strong leader – you bring pace, clarity, and energy to your team
- An exceptional communicator – you simplify complexity and influence action
- Brand-aware – you can flex between distinct brand identities while maintaining performance excellence
What Success Looks Like
- Sustainable, scalable revenue growth across both Monsoon & Accessorize
- A future-facing organic strategy spanning SEO + AI-driven discovery (GEO)
- A test-and-learn culture that delivers real, visible commercial impact
- Best-in-class channel efficiency and measurable incrementality
- A high-performing, fast-moving growth team
- Smart allocation of budget across both brands to maximise total return
- New channels identified, tested, and successfully scaled
- Performance marketing that enhances each brand—not dilutes it
Why This Role Matters
- This role will shape the next chapter of Monsoon & Accessorize.
- It’s about building a growth engine that moves at pace, thinks intelligently, and delivers beautifully while respecting the unique identity of each brand and unlocking the power of both together.
Final Word
If you thrive in fast-moving environments, love the challenge of balancing multiple brands, and know how to turn insight into action at scale—this is your moment.
Come build something beautiful and powerful.
What will we offer you in return:
- Competitive salary
- 25 days holiday plus bank holidays with the option to purchase additional holiday through our salary sacrifice scheme
- Bonus day off each year after 6 months service
- A pension that you will automatically be enrolled in after 3 months
- Private Healthcare
- Life assurance (subject to participating in the pension scheme)
- A flexible working approach
- Early pay day Friday finish
- A generous staff discount with up to 50% discount on our products
- Interest free season ticket loans
- Discounted gym membership at our on-campus gym
- Additional discounts such as Westfield discount, Taste card membership etc
If this all sounds great and you feel you are who we are looking for, let us know and apply today by submitting an up to date CV.
At Monsoon Accessorize we don’t focus only on what we do, we also care about how we do it. Our values and the way we behave are important to us.
We are committed to creating a diverse and inclusive workforce and an environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people and are an equal opportunity employer. We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will also consider flexible working requests for all roles, unless operational requirements prevent otherwise.
We provide reasonable accommodations as needed to people with disabilities to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at careers@monsoon.co.uk to request discuss any specific requirements.